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Spend less. Engage more: A CFO’s perspective on driving value while reducing costs
Workplace wellbeing

Spend less. Engage more: A CFO’s perspective on driving value while reducing costs

BY 
Nihal Shah, Chief Financial Officer, Headspace
Workplace wellbeing

Spend less. Engage more: A CFO’s perspective on driving value while reducing costs

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As financial leaders, we’re facing a tough balancing act: managing escalating healthcare costs while ensuring employee well-being, productivity, and retention. Between 2017 and 2025, U.S. employers will have seen a 54% increase in actual healthcare costs, with costs projected to jump by 8% in 2025 alone – the highest increase in over a decade (source). Mental health, alongside diabetes and chronic conditions, is a key driver of that upward trend.

Here’s the truth we don’t talk about enough: You can’t cost-cut your way out of healthcare inflation. Employers are under pressure to find savings, but the real savings don’t come from slashing benefits. They come from moving upstream. Cost-cutting mental health benefits doesn’t address the root causes of inflation in healthcare and it often leads to worse outcomes for employees and higher costs down the line (e.g., from delayed care or unmanaged chronic conditions). Moving upstream, including investing in preventive care and accessible mental health support, reduce long-term costs by improving overall health, productivity, and engagement. They bend the cost curve rather than just trying to react to it.

At Headspace, we’ve seen firsthand that a sustainable pricing model paired with consistently high engagement can unlock both health outcomes and financial value. That’s the model we’ve built, and why more organizations are reevaluating their mental health vendors through a financial lens.

Cutting costs without cutting corners

Many leaders in the industry I speak with are surprised to learn how wide the pricing gap is between mental health solutions. While some vendors charge in the double digits per member per month, Headspace offers a comprehensive, evidence-based mental health system at a materially lower price point. 

“Headspace allows us to put benefits in place that contain costs for employees, contain costs for the organization, and reduce the barrier to mental healthcare across the board.” 
- Torrey Quintana, Sr. Director Benefits and Payroll at University of Phoenix

And unlike many other solutions, Headspace is designed for scale and efficiency without sacrificing quality. We guide members to the right level of care at the right time, and encourage consistent use of everyday support. This proactive, preventive approach not only delivers meaningful impact across entire workforces, but also helps avoid costly escalations, enabling organizations to provide high-quality care with industry-leading utilization and predictable and sustainable costs.

Utilization: the key to value and downstream cost savings

A mental health benefit is only as valuable as it is used. That’s why utilization should be the CFO’s north star when evaluating the impact of a mental health investment.

Headspace consistently drives 5-10x more engagement than traditional EAPs. Among large enterprises (10,000+ employees), we typically see 50-70% of enrolled members actively engaging with our services, including coaching, therapy, and evidence-based content. In fact, 62% of engaged enterprise members use two or more care modalities, which shows how Headspace’s personalized, integrated care system becomes part of their daily routine (source).

“We're able to engage 39% of our total workforce… To us, these results are super positive and show us that the employees value having a resource like Headspace at their fingertips.” 
- Kristen Chan Global Benefits Analyst at Qualtrics

This level of engagement isn’t surprising. Our globally recognized brand plays a major role, with 73% of our clients saying Headspace’s beloved brand as a key driver of adoption. The result is a mental health benefit that’s not just available, but actually used, maximizing your investment’s impact.

High engagement = downstream cost avoidance

When employees actually use their mental health benefits, the impact goes far beyond individual well-being; it helps prevent costly downstream health episodes before they escalate. For finance leaders, that kind of early intervention has a clear financial upside. Here’s what high utilization means:

  • In one study with a large pharmaceutical company, members who accessed both coaching and clinical care with Headspace saw a 15% reduction in total healthcare spend. Members also saw consistently lower spend across cancer, maternity, musculoskeletal, and metabolic health conditions (source). 
  • In a client survey, 35% of engaged members reported they would otherwise seek therapy if Headspace weren’t available, which according to Accorded, a third-party actuarial intelligence firm, an episode of therapy can cost employers upwards of $1,300 per episode. By offering earlier, more accessible support, Headspace helps avoid those higher-cost episodes, contributing to as much as $43 per member per month in downstream healthcare savings. 

These results reflect the kind of financial impact that comes from giving employees timely access to the right level of support. 

How Headspace EAP meets the moment

Our care model is designed to meet the moment. It is trusted, proven, and available at a fraction of the cost of other comparable solutions, with a personalized mix of:

  • 24/7 access to in-the-moment support and care navigation
  • Licensed therapy and psychiatry for acute and complex mental health needs
  • Mental health coaching for transitions and life challenges
  • Evidence-based guided exercises for resilience, stress, and sleep
  • AI companion to deliver empathetic, conversational support and guidance to the right care
  • Integrated work-life services including family & caregiving support and financial guidance 

Through our full spectrum of care, from self-guided tools and an AI companion to coaching, therapy, and psychiatry, we ensure each member gets the right level of support without over-relying on high-cost services. This approach makes mental healthcare more scalable, sustainable, and cost-effective for organizations over the long term.

Clinical outcomes that justify the investment

As the healthcare industry moves toward value-based, patient-centered care, measuring quality has become more important than ever. At Headspace, we employ a measurement-based care approach, a gold standard to ensuring quality and delivering improved outcomes. To date, we’ve seen a number of outcomes improvements across our populations, including:

  • 72% of Headspace Care members showed a decrease in anxiety symptoms (source)
  • 75% of Headspace Care members showed a decrease in depression symptoms (source)
  • An increase of 3 healthy mental health days per Headspace Care user per month (source)
  • 12% reduction in job strain and 11% reduction in burnout after using the Headspace app (source)
  • 29% decrease in insomnia symptoms for adults with clinical insomnia, after using the Headspace Sleep Program (source)

These improvements aren’t just clinical. They lead to fewer sick days, improved focus and productivity, and higher employee retention. Over time, they translate into lower healthcare costs, stronger performance, and a more resilient workforce.

Before you renew with your current solution, ask these questions

Benefits leaders and CHROs are often tasked with vetting mental health vendors, but CFOs have a critical role to play in ensuring they align with business objectives. With a model built around engagement, measurable outcomes, and a lower price point, Headspace offers a mental health solution that supports your people and your business.

If your organization is reviewing health and well-being vendors, it’s time to ask the hard questions:

  • Are we overpaying for access without meaningful utilization?
  • Are we seeing measurable improvements in health outcomes and a reduction in downstream costs?
  • Is our current solution helping us improve productivity and reduce absenteeism or presenteeism?
  • Does the current mental health solution directly support talent attraction and retention in this competitive market?

If the answer to any of those is “no,” then it’s worth considering a better solution for your organization. If you’re navigating these questions with your leadership team, I invite you to read our latest Making the case to your CFO: The business impact of workforce mental health and wellbeing. It’s a comprehensive starting point for evaluating solutions that are both financially sound and human-centered.

The right solution should deliver more without costing more. You can contact our team to request a custom quote tailored to your workforce’s needs.

Nihal Shah, Chief Financial Officer, Headspace
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